„Yay!“ stands for joy – and that’s exactly the feeling we want to pass on with Yay Kids. We’re Jelena and Julia, and we’ve taken over Yay Kids with a lot of heart to offer special products for babies, children and families.
Our range features lovingly selected basics, accessories and decor from small brands that are often still unknown in Switzerland. We choose every product with great care – with the aim of making everyday family life a little more beautiful, practical and special.
Curated
Local in Zürich
Sustainable
Chosen with love
Jelena & Julia
We’re Jelena and Julia – the faces behind Yay Kids. We met many years ago during our design studies. What connected us back then still shapes us today: a passion for good design, creative ideas and products that combine functionality and aesthetics.
After many years in the design and fashion industry, we decided to start a new chapter together and take over Yay Kids. Julia brings her experience as a designer and mother to the range, while Jelena worked for many years as a designer in the children’s sector and knows exactly what matters when it comes to products for children.
We’re delighted to continue the story of Yay Kids and to inspire you with our favourite pieces for babies, children and families.
Warmly, Jelena & Julia
Our brands
American VintageAtelier SasuAy-KasaBibsBonjour LittleClassic WorldClaudia StammClobyConnetixCurve LabDoing GoodsDonsjeDrawin'kidsEmigrafikstudioCatch the FountainFitWoodFriggFunzyGoBabyGoGoVolunteerHoppstarHuttelihutInspire my playIzipiziJenestJeune PremierKids ConceptKidywolfKonges SløjdLalarmaLetter to the WorldLexypexyLiewoodLondjiLove meLuloMa'LoulouMailegMain SauvageMaison DeuxMoi MiliMoon PicnicMoonieMoumoutMP DenmarkMushieMy Little CozmoNaïfNatrubaNew Kids in the HouseNixnutNuukkOne.Chew.Three.PehrPetit PicotinPetit StellouPhil & PhaePiupiuchickPlan ToysPom MakerRockahulaSproet & SproutSquitosStapelsteinStokkeStork cradleStudio NoosSunnylifetadahThe Dough ProjectTitleeToddlekindWigiwamaYay KidsYukiSugar Sweet Publishing
Visit us at the concept store
We are also offline! Visit us at our Yay Kids Concept Store at Lagerstrasse 74, 8004 Zurich.
Opening hours: Mon–Fri 11 am–7 pm · Sat 10 am–6 pm
Phone: 044 324 40 07